BACHELORSchool of Business
Bachelor of International Business
Duration
3 Years
Language
English
Credits
180 Credits
Study at Heffring University
Programme Overview
The Bachelor of International Business equips students with the foundational knowledge of how business works on a global scale. From international marketing to global economics, students gain a comprehensive view of the world stage.
Core Pillars of Study
- Global Marketing: Adapting brands for diverse international markets.
- Business Communication: Advanced proficiency in professional global context.
- Economic Foundations: Macro and microeconomics in a globalized world.
- Digital Trade: The role of e-commerce in international business.
Career Outcomes
Market Entry Analyst
Trade Coordinator
Global Sales Associate
Project Coordinator
Program Faculty
Dr. Marcus Aurelius
Professor of Entrepreneurial Leadership
Dr. Sophia Vala
Associate Professor of Digital Marketing
Dr. Lars Erikson
Senior Lecturer in Venture Capital